Every product becomes a digital touchpoint
Verified information, ownership records, and services — directly at the product and fully under your control.

Verifiable information
Authenticity, integrity, and quality are not just claims, but verifiably documented — strengthening trust in brand and product.
Value beyond the point of purchase
Digital ownership records, wallet integrations, and exclusive content create a lasting relationship — even after the sale.
1. Digital Twin
The intelligent label connects the physical product with its digital twin. Brand-relevant information, content, and services are centrally managed and delivered in a controlled way.

2. Interact & verify
Consumers scan the product and receive relevant information in real time — such as authenticity, condition, or product story. Optionally, the product can be digitally assigned to the buyer, for example as a proof of ownership in a wallet.

3. Establishing Relationships
Each interaction updates the digital twin. Brands gain insights into usage, reach, and market movements — while consumers experience real added value.


Integrity & authenticity verification
Consumers can verify in real time whether a product is original and whether it has remained unopened and unchanged since manufacturing.




See YoY Provenance in action!
In a short demo, we show you how each product is digitally secured.






